Turn email marketing
into a robust source
for new customers

With the professional assistance of our experts

If some marketers tell you that emails are an outdated way of lead generation, they haven't
learned how to adapt them to a new reality. Replace old-fashioned blast emails with modern
best practices: solid target audience analysis, followed by the creation of an appealing
customer-tailored email sequence, contact list verification to avoid being marked as spam,
and continuous cycles of result analysis and improvements. If you don't have a significant
impact from email campaigns, it's a perfect time to ask for help.

Email marketing consulting
is a perfect choice for:

Business owners

Chief Marketing Officers

Marketing managers

What you can get from
our consulting:

  • - email marketing processes health-check
  • - ideal customer profile development
  • - campaigns optimization and segmentation
  • - email marketing strategy for getting new customers
  • - process automation
  • - the most important: new clients

Email marketing is a tool for all stages
of the customer journey.

Acquisition
The easiest way to turn a site visitor into a subscriber is to ask them to leave an email address to get extra information like a whitepaper, case study, or demo. Therefore, emails are a proven way of gathering subscribers.
Engagement
Engagement and nurturing: correct ICP (ideal customer profile), proven sequence of emails, and automation will bring value to different target audience segments even without full-time human involvement. Build once — get results for months.
Direct sales
Creating prospect lists and personalization will bring customers to your inbox. The main secret is to build a correct system of messages, and follow-ups, after which you book a meeting with a sales-qualified lead and get a customer.
Retention
Existing customers are perfect candidates for upselling. Build customer retention strategies and keep them involved in buying more products or services.
Referral
The more advertisements people see, the more likely they trust word-of-mouth. Thus, it is essential to be aware of your business niche specifics and tailor a strategy for the most efficient reference gathering
Branding
There are two ways of communicating with the subscribers. One is to build a solid connection regularly providing relevant recommendations and information, and the other is to send messages randomly, hoping for the best. Guess which one will work for your brand.
Traffic
When site visitors become email subscribers, they will visit as many parts of the company's website as you mention in communication to learn more about products and services. Do not miss the opportunity to combine two essential customer resources.
Reactivation
Inactive subscribers can become re-involved contacts, clients, referrals, and people who multiply your revenue. All you need to do is define why they lost interest, change your approach according to the analysis results, talk to them, and continue bringing value.